All Smiles Family Dentistry

When I initially spoke with this client, she told me “I have Texas pride but it doesn’t necessarily have to be my office logo. There’s a part of me that wants to be respectful of the original logo because a lot of our patients see our sign out front and say that’s what brought them in. I think it just grabs people’s attention. With that said, I think I really do want to make it my own.

  • All ages, races and genders.

  • Feminine, delicate, sleek and welcoming.

 
 

Concepts

 
 

final logo

This was one instance where the client chose a concept with no changes at all. She went with the third concept, which I created based on the practice location of Grand Prairie, Texas. She used her available revision rounds to have me create a signature icon to go with the brand.

fonts

business suite

One of my favorite branded print suites that I have done. I was able to have a lot of fun with the shape of the logo and translating that into the print collateral for the client. This brand and print suite was completed in 2020, and I continue to fill print orders for these pieces today.